Press

Brisbane Times: Don’t bottle it up…Bijou Le Chic pouches a sustainable way to enjoy wine around the world

Bijou - Brisbane Times: Don’t bottle it up…Bijou Le Chic pouches a sustainable way to enjoy wine around the world Page Image

This week our Bijou Le Chic pouches featured in the Brisbane Times article "Don't bottle it up, there are better ways to sell wine" focussing on alternative wine packaging. This article follows the pouches launch in Australia last month. Huon Hooke, acclaimed Australian wine writer, highlights the benefits of Bijou Le Chic's "lightweight, space-saving packaging" that boasts a far lower carbon footprint that glass bottles.

French wines travel over 10,000 miles (16,000 km) before arrival in Australia. Our Bijou pouches remove 2 tons of necessary packaging weight per container and hold 68% more wine per pallet. This hugely reduces the transport emissions over such a long distance, making Bijou Le Chic a sustainable way to enjoy French wines on the other side of the world.

Hooke also highlights the practicality of the pouches which he describes as "very convenient to chill, pack and transport". This convenience is thanks to the built in handle which makes the pouches ideal for days out on Bondi Beach.

Bijou Le Chic pouches are available from Bondi Beach Cellars, Sydney and several other independent retailers along Australia's East Coast.

Discover
Bijou

Fine Rosé Report 2026: Éminence de Bijou

Summer In-Store Tastings

Global Bijou Moments

Harvest Report ’26

The Summer Contender: Éminence de Bijou Chardonnay

BRINGING BIJOU TO LIFE

BOTTLE SPOTLIGHT: Elizabeth Gabay MW’s Pick

How to Open Your Le Chic Wine Pouch

Sign up for journal updates